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Shop / navitas organics matcha powder
Encha Matcha: A Journey of Passion and Purpose
After tasting the most delicate matcha from an organic farm in Japan, our founder, Li Gong, had an epiphany. Leaving his Silicon Valley job, he embarked on a mission to bring high-quality, organically-farmed matcha to the masses, founding Encha Matcha in 2014.
Our goal is to share the same rich, tender matcha Li Gong first tasted with the world — from our farms in Uji, Japan to your cup at home. We use ancient traditions for growing shade-grown, hand-picked, stone-ground tea leaves, which makes all the difference for quality, flavor, and health benefits. Encha's matcha is USDA Certified Organic, ensuring our farms are 100% certified organic, with no use of pesticides or synthetic fertilizers, and regular testing for heavy metals and harmful chemicals.
Encha offers three distinct grades of matcha, each with its own unique characteristics. Ceremonial Grade Matcha, ground from premium, first harvest leaves, boasts a delicate, smooth taste, best enjoyed mixed with water. Latte Grade Matcha, ground from standard, first harvest leaves, is perfect for mixing with the milk of your choice, hot or cold. Culinary Grade Matcha, ground from premium, second harvest leaves, has a subtly sweet, earthy taste, making it ideal for cooking and baking.
The difference between matcha and green tea lies in the shade-growing process, which produces more theanine, offering a sense of serenity to balance the caffeine. Additionally, the removal of stems during matcha production creates a softer flavor, and the consumption of the whole leaf provides additional health benefits, such as antioxidants.
At Encha, we believe in the intrinsic value of organic-only products, making them affordable and enjoyable for all. "I want to grow the Encha community 'organically' through education and personalized support," says Li Gong, Ph.D., Founder of Encha.
Encha Matcha offers 6 hours of clean energy, without jitters or crashes, thanks to its antioxidant-rich composition. Whether you prefer a creamy matcha latte or a traditional matcha tea, Encha has you covered. Our matcha powder is available in convenient sizes, and we stand by our promise to make it right if you're not satisfied.
Embark on a journey of organic indulgence with Encha Matcha, where quality, tradition, and passion converge for a truly exceptional experience.
product information:
Attribute | Value | ||||
---|---|---|---|---|---|
product_dimensions | 4.53 x 1.34 x 5.12 inches; 1.06 ounces | ||||
upc | 810069952529 | ||||
manufacturer | Encha | ||||
country_of_origin | Japan | ||||
best_sellers_rank | #6,635 in Grocery & Gourmet Food (See Top 100 in Grocery & Gourmet Food) #40 in Matcha Tea | ||||
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